The supplier’s game portfolio reach in the UK will be expanded following its integration into the White Hat Gaming network, which is a Light & Wonder aggregation partner. 

Via its PAM gaming platform, White Hat Gaming powers several platforms in the UK online casino market, including PlayZee.com, CaptainSpins.com and Casimba.com.  

“We’re huge fans of Peter & Sons’ work, which is why we’re thrilled to go live with their portfolio on our network,” commented Jamie Lees, Head of Content at White Hat Gaming.

“Their games break the mould and are unmatched when it comes to humour and storytelling. Our platform boasts an amazing range of games from 130 top providers, but none of them are quite like Peter & Sons.”

Peter & Sons titles available on the White Hat Gaming network include Barbarossa, Xibalba, Wild 1, Voodoo Hex, Muddy Waters and Barbarossa Revenge. 

Yann Bautista, Founder and Commercial Director at Peter & Sons, added: “The deal with Light & Wonder was a major milestone for Peter & Sons and going live with White Hat Gaming is the first phase in this exciting new chapter. 

“White Hat Gaming is a major player in the industry in the UK and globally, and we believe this collaboration is a win-win for both our companies.”

The post Peter & Sons titles added to White Hat Gaming network appeared first on CasinoBeats.

The updated partnership will see Swintt’s collection of proprietary slot content integrated into White Hat Gaming’s third-party offering in the UK. 

As a result of the deal, UK-facing operators with access to White Hat’s third-party platform will be able to offer their players a number of slots provided by Swintt. 

Michael Dearling, Head of Gaming Operations at White Hat Gaming, said: “At White Hat Gaming, we pride ourselves on providing a comprehensive online casino solution to our clients – and a big part of that is making sure we’re able to supply them with the very latest in cutting-edge content.

“By partnering with a quality software provider like Swintt, we’ll be able to add more great casino games to our existing library, giving operators the ability to host hugely anticipated releases like The Crown Reloaded XtraLock and I Hate Fairytales that we’re sure customers are going to love.”

The deal will include Swintt’s upcoming release The Crown Reloaded XtraLock, which is tailored to UK audiences as it features footballer-turned-actor Vinnie Jones.

In addition to Swintt slot releases, games are also being supplied to White Hat Gaming by the studio’s subsidiary Elysium Studios, such as its upcoming slot I Hate Fairytales. 

David Mann, CEO at Swintt, added: “Much like ourselves, White Hat Gaming are one of the true innovators in the igaming industry – so teaming up with them to launch in the UK was a bit of a no-brainer. We’re looking forward to seeing how slots like The Crown Reloaded XtraLock and our Elysium Studios titles perform with players and can’t wait to get started.

“As one of the igaming industry’s most-trusted full-service platform providers, White Hat Gaming is already responsible for powering some of the UK’s best-loved casino sites and by teaming up with them, we’ll be able to offer our award-winning selection of slots to a whole new audience.”

The move sees Swintt further its reach in the UK market after entering the nation last month through a partnership with Suprnation. The supplier has focused on European expansion recently, signing a deal in the Netherlands with Hard Rock Casino NL earlier this month. 

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Caesars Entertainment

Caesars Entertainment has appointed Kim Harris Jones to its board of directors, growing its board membership count to 10.

Harris Jones brings experience in strategic corporate leadership to Caesars, both as an executive and a board member. She retired from Mondelez International as Senior Vice President and Corporate Controller in 2015 after it was spun off from Kraft Foods, where she had worked since 2009 as SVP and Corporate Controller.

“Kim Harris Jones is a tremendous addition to the Caesars Entertainment leadership team,” commented Gary Carano, Executive Chair of the Board at Caesars Entertainment.

“With her extensive experience in finance and a reputation as a thoughtful and engaged leader inside some of the largest consumer-packaged goods and automotive companies, Kim’s addition will give us another lens through which to see stronger, more dynamic future possibilities for Caesars Entertainment.”

Before Kraft, Harris Jones spent 17 years at Chrysler, holding several leadership positions including Senior Vice President and Corporate Controller. She also worked at General Motors for six years and has been featured in publications such as BoardProspects Magazine, CFO Magazine, Black Enterprise Magazine and Savoy Magazine.

Tom Reeg, CEO of Caesars Entertainment, added: “I’m pleased to count Kim Harris Jones among our board of directors. Kim shares our vision for strategic, collaborative innovation. She has outstanding experience navigating complex issues and implementing transformation for optimisation.

“I look forward to working with her, the rest of our board, and the management team to continue to drive results for our guests, our team members, and our shareholders.”

Bragg Gaming

Bragg Gaming Group has appointed Neill Whyte as Chief Commercial Officer, bringing over 18 years of igaming experience to the company’s leadership team.

Whyte most recently worked as CCO at Digital Gaming Corporation for its B2B igaming division, helping to launch and grow its content distribution business in the US. He has also held roles at Apricot Investments, Genera Networks and Microgaming.

Matevž Mazij, CEO at Bragg, commented: “I am very pleased to be announcing today the appointment of Neill Whyte as Chief Commercial Officer at Bragg. His igaming product and market knowledge, together with his record in driving growth from developing successful and mutually beneficial commercial partnerships are exceptional.

“As we leverage our broad content and product portfolio to grow in existing and new markets, including in the United States, Canada, Latin America and Europe, Neill’s unique combination of knowledge, skills and experience in this sector are a perfect fit for our ambitions at Bragg.”

At Bragg, Whyte will lead the company’s global commercial teams to drive growth across all product verticals, including proprietary online casino content, exclusive content from partners, the HUB casino content aggregation platform, Fuze player engagement and its player account management platform and turnkey solutions.

Whyte added: “It’s an honour to join Matevž and the wider teams at Bragg already in place across North America, Europe and India. I have been impressed with the depth and quality of the content, product and technology offerings at Bragg, and its ability to rapidly adapt, certify and deploy this content and technology in newly regulated markets is a distinct advantage.

“We also have a huge opportunity to grow our footprint with our existing customers in markets in which we are already established. Our content and product roadmaps are second to none, and I’m planning to get on the road in the coming weeks and months to meet the team and our customers and to start building for the next stage of mutual growth. I can’t wait to get going.”

White Hat Gaming

White Hat Gaming has appointed Justin Psaila as its new Chief Financial Officer.

Psaila brings nearly two decades’ worth of industry experience to the company after spending eight years at Betsson Group and almost nine years in his previous CFO role at Gaming Innovation Group.

Phillip Gelvan, CEO of White Hat Gaming, said: “We are delighted to announce that Justin Psaila will be joining the White Hat Gaming team as CFO. Justin is well respected in the industry, and I have no doubt his appointment will strengthen our already impressive executive team.

“White Hat is consistently working to deliver on its global expansion goals, and Justin will be key in ensuring the company’s financial objectives are attained.”

Overseeing White Hat’s financial division, Psaila will assist the provider in enhancing its operations globally, particularly in the US.

Commenting on his appointment, Psaila said: “I am very happy to be starting my new position as Group Chief Financial Officer at White Hat Gaming.

“I am joining a brilliant team and look forward to helping deliver on White Hat’s ambitious growth plans across the US and beyond.”

Sportradar

Behshad Behzadi has been named Sportradar Group’s Chief Technology Officer and Chief Artificial Intelligence Officer.

Based at Sportradar’s headquarters in Switzerland and reporting to CEO Carsten Koerl, Behzadi will help drive the usage and adoption of AI and technology to enhance its product offerings and roadmap to deliver hyper-personalized experiences for sports fans. 

He will also use his experience in leading initiatives aimed at improving internal operational efficiency to help optimise processes and drive innovation across the business.

Koerl said: “We are proud to welcome Behshad, a world-renowned leader in harnessing generative AI and other advanced technologies, who marries a unique blend of technical expertise and business acumen.

“His proven track record in developing and commercialising product strategies to accelerate growth and innovation, as well as spearheading initiatives aimed at improving internal operational efficiency, will bolster our leadership position, keeping Sportradar at the forefront of technological advancement.”

Behzadi brings over 20 years of experience to Sportradar, having previously worked for Google Zurich, playing a key role in Google’s AI-first strategy as Co-Founder of Google Assistant, Google Lens, Google Smart Display and the Next Gen Assistant. Most recently, he led Google Cloud’s Conversational AI and applied Generative AI initiative.

Behzadi said: “Sportradar is an exceptional company and category leader operating at the global intersection of sports, technology and digital content. I am very excited to join an organization that pushes the boundaries on technology and puts a premium on innovation.

“I look forward to working alongside Carsten, the rest of the executive management team and their talented group of creators to continue Sportradar’s history of innovation as the Company enters its next exciting chapter.”

Continent 8 Technologies

Continent 8 Technologies has appointed Jamie Garcia as a Regional Sales Director.

Garcia brings over 10 years of experience to Continent 8, having held senior positions at the likes of Scientific Games and Williams Gaming. She joins from Gaming Laboratories International where she was a Senior Account Executive. 

Commenting on her new role, Garcia said: “My skillset is ideally suited to the role of Regional Sales Director. I’m looking forward to using the experience and expertise I have built over my career to provide even more support and value to our customers. 

“North America is an incredibly exciting market with big opportunities for operators and suppliers to explore, but they need the regulatory guidance and technical infrastructure and cybersecurity creativity for their iGaming and online sports betting requirements, and that’s exactly what Continent 8 provides.” 

At Continent 8, Garcia will be responsible for driving infrastructure growth and cybersecurity opportunities in the igaming and online sports betting market, supporting new strategic sales initiatives to benefit the company’s service portfolio.

Brian Koh, CCO at Continent 8 Technologies, added: “Jamie has a proven track record at high-calibre organisations such as GLI and Scientific Games. 

“This is just the sort of expertise we want to bring to our organization and US sales team. This is a market that has shown tremendous growth potential, and we want to continue to support our customers in the new and upcoming regulated states in which they operate. 

“With Jamie on board, we can deepen the relationships we have with our customers and ensure they are getting the most out of the infrastructure and cybersecurity solutions and services we provide.”

Lightning Box Games

David Little has announced that he is leaving Lightning Box Games.

In a LinkedIn post, Little stated that he would be stepping down from his position as Director of the slots content supplier, a company which he co-founded in 2004 alongside CEO Peter Causley.

Little said: “After 20 incredible years, the time has come for me to step back from Lightning Box, a company I had the privilege of co-founding and building alongside some outstanding individuals. As I move on to new ventures, I want to express my deep gratitude to everyone who has been instrumental in our journey and success.

“As Lightning Box continues to flourish under new ownership, I am proud to see the legacy we built together reaching new heights. Thank you to the entire “Box” team and everyone at Light and Wonder for making it an absolute pleasure to work with.

“For now, a deserved break. For the future, stay tuned.”

The post Caesars Entertainment, Bragg Gaming, Sportradar: on the move appeared first on CasinoBeats.

As a result of the deal, Rhode Island Bally’s players will be able to benefit from online casino products powered by White Hat Gaming’s PAM.

Phil Gelvan, CEO at White Hat Gaming, said: “We’re thrilled to reinforce our strong partnership with Bally’s by taking our industry-leading PAM live in Rhode Island for Bally Casino. This launch cements our position as Bally’s platform provider of choice across the US.

“Our unique combination of rapid integration capabilities, player-centric wallet technology, turnkey services and proven content continues to underpin Bally’s success across states and their ambitious growth plans for the future.”

The PAM has enabled the rapid deployment of several major content integrations as it seeks to cater to ‘the most demanding requirements’ of operators US and globally. 

White Hat’s PAM includes a suite of services looking to boost operator success, including CRM and marketing support, a proprietary cashier, diverse payment options, 24/7 managed services, and a wide array of player protection tools. 

Robeson Reeves, CEO at Bally’s, added on the deal: “Bally’s is committed to delivering best-in-class sports betting and igaming products that thrill and captivate our players. We value innovation, service and reliability in our partners, and White Hat Gaming consistently delivers across all three.

“The rapid integration of their feature-rich PAM and player-favourite content exemplifies why they have become a key partner across our national footprint. Together, we will continue rolling out market-leading entertainment products that position Bally’s as the preeminent omni-channel gaming provider in the US.”

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The link will see the firm use its new promotional tool ‘Win Spins’ as it looks to enhance its free spins capabilities.  

Armen Tatarevic, VP Gaming at White Hat Studios, said: “While the US online sportsbook sector is driven by innovations and fierce bonusing competition, the digital casino market is trailing behind its ‘older brother’.

“By introducing Win Spins, we are modernizing the way in which players receive promotional rewards and making them far more enjoyable. We’re excited to have launched Win Spins initially with BetMGM and we have seen fantastic player engagement from the initial campaigns.”

The functionality, which is being rolled out across multiple states with BetMGM for a limited period before being made available to all operators, provides players with a guaranteed winning experience when they are awarded win spins as part of a promotional campaign. 

Win Spins by White Hat Studios has been designed to ‘significantly enhance the player experience’ as it places a focus on removing the impact, guaranteeing an amount of Win Spins up front. 

CasinoBeats Breakdown: The move by BetMGM underlines that key US operators are placing a significant focus on slots when it comes to improving the player experience. Clearly innovative and unique slots features can play a key role in the efforts of firms as they look to elevate the user experience and boost player retention and acquisition.

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The leading iGaming and sports betting event in North America will return to the Meadowlands Exposition Center in New Jersey (May 8-9). Preceding the core event, a pre-day conference (May 7) will unfold in New York City and showcase the well-regarded Player Protection Symposium and Compliance & Leadership conferences as well as the newly-established Earnings+More: Capital Markets Forum, organized in collaboration with +More Media.

Rasmus Sojmark, CEO and Founder of SBC said: “The goal is to leverage the momentum we gained last year when we gathered the key operators, affiliates, suppliers, regulators, and media from the North American region. We anticipate a 66% surge in delegate numbers and are focused on attracting both industry newcomers and those who missed out on the opportunity to attend last year. The early numbers are promising, and the exhibition floor is approaching full capacity, even though we had added 15 extra booths this year to meet the demand.”

The exhibition floor is set to showcase a diverse lineup, with over 75 prominent companies taking the spotlight. Standout exhibitors include leading game providers like White Hat Gaming and Relax Gaming, alongside notable affiliates such as Better Collective, MediaTroopers, Spotlight Sports Group, and KeyAffiliates. Key payment providers like Trustly, PayNearMe, TransUnion, PXP Financial, and PayBrokers, operators like Betsson, risk management platforms like Kinectify, real-time content and data providers such as SportsDataIO and hosting providers like Internet Vikings will further enhance the comprehensive range of offerings, making the exhibition a must-visit for industry enthusiasts seeking the latest innovations.

The conference, spanning five stages and featuring over 300 expert speakers, will showcase a diverse selection of tracks: Leaders, Sports Betting, iGaming, Affiliates & Marketing, Payments & Tech, and Compliance & Regulation.”

In terms of themes, the conference will delve into several crucial topics shaping the multifaceted nature of the industry, highlighting its intersection with technological advancements, regulatory considerations and the critical balance between innovation and responsibility. These include the recent trend of revising existing sports betting bills instead of introducing new ones, the strategic considerations for second movers within the saturated sector, the influential role of social media personalities, and the challenge of interpreting extensive big data to gain insights into customer behavior across diverse channels. Furthermore, discussions will center around the role of artificial intelligence in promoting responsible gaming practices, the ongoing expansion of iGaming in new states, the evolving dynamics of sports integrity, and the ongoing regulatory deliberations in regions such as California and Canada. 

Some of the speakers that will grace the stage include Kim Barker Lee (EVP & Chief Legal Officer, Bally’s Corporation), David Denenberg (SVP, Global Media Distribution & Business Affairs, NBA), Matthew Sunderland (SVP of iGaming, Caesars Digital), Dave Rivers (SVP Marketing, PointsBet Canada), Sarah Brennan (Senior Director-Compliance, BetMGM), Justin Barrett (Treasurer, Eastern Shawnee Tribe), Noam Klivitzky (VP US Marketing, 888 Holdings), Jon Steinbrecher (Commissioner, Mid-American Conference), Michael Golub (Deputy Attorney General, New Jersey Division of Gaming Enforcement), Catherine Meade (VP Community, Sustainability & Social Responsibility, OLG), Jacob Coin (Director of Public Affairs, San Manuel Band of Mission Indians) and more.

Alongside other notable event features, the SBC Awards North America* ceremony will be back on the final day, celebrating outstanding industry talent across various categories and verticals. Additionally, the third annual SBC First Pitch competition will be a key highlight, providing a platform for five industry startups to showcase their innovative ideas to a panel of judges specializing in investment and innovation. Another addition to this year’s roster will be the so-called Tribal Symposium—a series of conference panels dedicated to exploring the intricate landscape of tribal gaming. One session will focus on the regulatory roadblocks in California and another one offering advice on identifying and effectively addressing signs of human trafficking in land-based casinos.

In the evenings, attendees can seize the chance to network before the main event by attending the Pre-Registration & Networking Drinks at Slate NYC on May 7. Furthermore, they can shift discussions away from the exhibition floor to a more laid-back setting at the Official Networking Party and Sports Betting Hall of Fame on May 8, followed by the Official Closing Party on May 9.

You can purchase your ticket to SBC Summit North America here. A Super Early Bird discount, saving you $300, is currently available at the price of $495 (ends on February 1) for your 2-day core event access ticket.

If you wish to attend the pre-day conference, different rates apply. Check them here.

Are you an operator? Apply for your free operator pass and don’t forget to send the page over to your team.

Affiliates also get complimentary entry to all SBC Events. Please submit a form to request free access here.

Looking to sponsor or exhibit? Reach out to our sales team at sales@sbcgaming.com. 

*A separate ticket is required to attend. Reach out to our sales team for more information.

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The launch in the Empire State is White Hat’s sixth deployment of its PAM in the space of three months with Bally’s following previous rollouts in Arizona, Colorado, Indiana, Ohio and Virginia.

“Delivering our PAM to Bally’s across six states in under three months is an incredible achievement,” commented Phil Gelvan, CEO at White Hat Gaming.

“It speaks volumes about our ability to move fast in this industry and provide operators with the tech stack required to launch quickly and smoothly. Our hard work in supporting the Bally’s team is far from over with more state launches planned. It’s an exciting period for us as we continue to grow our US footprint in record time.”

White Hat stated that its PAM is tested to the highest standards and can meet operators’ demands due to its scalability and flexibility.

Services provided by the PAM include the Traveling Wallet which allows customers to access their account balance, bonuses and offers across multiple states, as well as CRM marketing support, a proprietary cashier, extensive payment options, 24/7 customer support and a wide range of player protection tools.

Additional state rollouts of White Hat’s PAM solution with Bally’s are expected to be announced shortly.

Robeson Reeves, CEO at Bally’s, added: “The team at White Hat Gaming has done an incredible job in facilitating numerous state launches in quick succession. They have accelerated our growth strategy as we look to strengthen our online footprint alongside the existing retail presence we hold.

“We are thoroughly looking forward to revealing more launches over the coming weeks, as we continue to build on our mission to become the premier, full-service, vertically integrated casinos and resorts, online sports betting, and igaming company.”

The post White Hat Gaming rolls out PAM solution with Bally’s in New York appeared first on CasinoBeats.

Having operated with a solely land-based offering since 1994, Christchurch Casino has called upon White Hat’s PAM services to launch an online casino offering providing NZ players with “a fun and trustworthy user experience”. 

Phillip Gelvan, CEO at White Hat Gaming, stated: “We are delighted that White Hat Gaming is partnering with Christchurch Casino as they begin their journey within the online gambling environment, we share the highest standard in providing a responsible and enjoyable experience for the end-users. 

“White Hat Gaming is extremely proud to be supporting the land-based operator through the supply of our full-service platform offering. Our team’s efforts are focused on providing a fun and trustworthy user experience for Christchurch Casino online players.”

In addition to PAM services, White Hat’s white label solution will also offer Christchurch Casino CRM marketing support, a proprietary cashier solution, extensive payment options, 24/7 customer support and ‘a comprehensive range of player protection tools’. 

Meanwhile, the operator’s online casino lobby will gain over 3,000 igaming titles supplied by developers across the industry via White Hat. This content offering includes slots, table games, live dealer, slingo, jackpots and instant win games.

Keith O’Loughlin, Executive Chair at Christchurch Casino, added: “We’re thrilled to have gone live with our new online casino which will enable customers to access high quality services and entertainment under the Christchurch Casino brand from the convenience of their desktop and mobile devices. 

“When choosing a platform partner to take us into the online gambling space, White Hat Gaming’s complete offering matched our exact needs. We’re delighted to be working alongside their team and offering players a best-in-class online casino offering. 

“Responsible gambling and host responsibility is core to our ethos, and this was a key aspect in our selection of White Hat Gaming as our long term trusted partner.”

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This former will see the aggregator arm of the RAW Group take a range of igaming content to the WHG platform, which is hailed as “one of the world’s leading white label gaming suppliers with more than 50 brands”.

Jamie Lees, Content and Lobby Manager at White Hat, said: “We are always looking for new and innovative products to share with our customers’ brands and RAW brings an exciting opportunity to differentiate that offering for our partners and their players.”

This alliance will see the White Hat network gain access to the array of titles available, as well as patent pending SuperSlice and SuperTracks games, such as Joker & The Thief and SuperTracks Railways. Upcoming mechanic introductions SuperStretch and SuperSymbols will also be included.

Tom Wood, CEO of RAW. said: “We are honoured to see our friends at White Hat adding our selection of innovation content to their established gaming platform. We look forward to seeing their white labels standing out from the sea of sameness.”

Furthermore, RAW has followed this up with an integration agreement alongside Betsson, which will see an array of the group’s brand, which number 20 and include the likes of Betsafe, NordicBet, and CasinoEuro, swell their online casino output.

Laura Peretta, Head of Supplier Relations at Betsson, commented: “We are thrilled to be live with RAW’s new content. We have no doubt that RAW’s ability to deliver unique, innovative games will help our brands differentiate their offering, providing new entertainment experiences for our players in each of our markets.”

Wood added: “We are extremely excited about releasing our content on one of Europe’s premier gaming destinations. Being a former Betssonite, this brings a lot of joy to me personally to release games with the Betsson Group.”

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Under the terms of the agreement, White Hat will supply its fully-managed and US market-flexible PAM solution to Jackpocket, including its proprietary cashier and travelling wallet, built end-to-end by the platform provider.

Tony Vartanian, Chief Growth and Revenue Officer at Jackpocket, stated: “As we continue to innovate and bring our Jackpocket users new gaming experiences beyond lottery, we set out to identify a platform partner that could accelerate our 2023 online casino launch in New Jersey. Specifically, one that would enable our teams to deliver an exceptional product experience that our users have grown to expect from us.

“We’re excited to partner with White Hat to deliver on this mission because of the team’s long-term vision, capabilities and approach to igaming in the US market.”

The partnership between White Hat and Jackpocket will begin with the latter’s online casino product launch in New Jersey later this year, where the lottery app has secured market access with Caesars Interactive Entertainment New Jersey.

“We are thrilled to partner with such a well-recognised and high-growth company and we can’t wait to launch Jackpocket’s igaming product and bring its amazing brand to even more players,” added Phil Gelvan, CEO of White Hat Gaming.

“The agreement is another major development in the White Hat story and once again highlights the huge potential for igaming in regulated states.”

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